AirB&O

Since the beginning, Bang and Olufsen have positioned themselves as a brand with a niche in the way their products and stores are designed. B&O wanted to leverage its very aesthetic and precision and make itself an ambitious investment in pop culture.

This is an effort by B&O to make listening to music a seamless experience in luxuriating the lifestyle. This is B&O trying to change the way music interrupts, Elaborates, and extends in to an entity, which shapes itself into a home of your lifestyle expectations. Presenting AirB&O, where every B&O store sounds like home.